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Create and send SMS

In this article: Learn how to create, edit, and send SMS messages in APSIS Pro. We’ll cover naming your SMS, adding dynamic content, using standard texts, saving options, and scheduling or sending to your mailing lists.

Updated over a month ago

About SMS

APSIS Pro SMS empowers you to connect with your audience instantly through personalized, targeted messages. Create dynamic content, reuse standard texts, and schedule campaigns with ease—all while ensuring compliance and efficiency.

Part 1: How to Create an SMS

Start a New SMS

  • Go to the Content section in the main menu.

  • Click the New icon.

  • In the popup, select SMS.

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You will now enter the SMS editor.

Name Your SMS

  • Enter a name for your SMS.
    ​Note: This name is for internal use only and will not be shown to recipients. The sender name (visible to recipients) is set later when scheduling the SMS.

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Add SMS Content

  • Enter your message in the phone preview on the left-hand side of the editor.

Dynamic Content

  • On the right-hand side, you will find a list of dynamic content parameters.

  • Click any parameter to insert it into your SMS.

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Important! Using dynamic parameters may change the total character count depending on the actual values inserted.

Standard SMS Text

  • On the right-hand side, there is a dropdown showing mailing lists with predefined standard SMS texts.

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  • These texts are set in the Settings tab of each mailing list.

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  • Use this feature to easily add common information (e.g., unsubscribe instructions or contact details) without rewriting it every time.

Save Your SMS

  • Click Save when finished.

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  • To schedule sending immediately, click Save and schedule.

  • To clear all content, click Reset.

Part 2: Send an SMS

Before Sending

  • Ensure you have enough SMS credits for all recipients.

  • To purchase credits, contact your APSIS representative or email apsispro.support@efficy.com.

  • Note: SMS can only be sent to mobile numbers (not landlines). Country code and mobile number are taken from each subscriber’s standard data fields.

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Steps to Send

  1. Go to the Send tab in the main menu.

  2. In the popup, select SMS.
    ​

    Sending_SMS_2_EN.png

  3. Choose the SMS you want to send.
    ​

    Sending_SMS_3_EN.png

  4. Select the mailing list(s) to send to.
    Apply filters if you want to target a specific segment.
    ​

    Sending_SMS_4_EN.png

  5. Set delivery time and sender name.
    ​Note: Sender name can be max 11 alphanumeric characters, no spaces or special characters.
    ​

    Sending_SMS_5_EN.png

  6. Click Preview & Confirm to review:
    SMS content
    Selected lists and recipients
    Scheduled time
    Available SMS credits
    Click Schedule Sending to confirm.
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    Sending_SMS_6_EN.png


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  7. Your SMS will appear in the Send Queue section on the Home environment until it is sent.

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